We create the right technology for social media advertising
Tuesday, March 14, 2017
esome advertising is a social media advertising specialist located in Hamburg, Düsseldorf and
Belgrade. The company currently employs more than 90 people and is a certified Facebook and
Instagram Marketing Partner, as well as Twitter Ads Partner. esome advertising operates in the field
of „paid advertising“ exclusively and optimizes performance and branding campaigns in social media.
The esome approach is based on comprehensive know-how and technology integration, aiming to
achieve superior brand and performance KPIs. The proprietary esome technology and the team of
experienced social media advertising experts are the heart of esome’s work.
The development team in Belgrade is building and maintaining our core technology using a LAMP-
based tech stack including Symfony, Doctrine, Angular, RabbitMQ, PHPUnit, Selenium and Docker.
But there is no generic “right” technology to fulfil all our programming needs which is why we
research properly and select the right tools for each specific problem. All in all the development is
built around the principles maintainability, sustainability and scalability whilst we separate
responsibilities and are aiming to release updates to our software multiple times a day.